Based on a study conducted by psychologists at two British universities, Google’s Jigsaw subsidiary will launch a campaign next week to combat misinformation about Ukrainian refugees in Poland, Slovakia, and the Czech Republic.
The psychologists from Bristol and Cambridge universities collaborated with Jigsaw to create 90-second videos that serve as an “inoculation” against hazardous social media content.
The videos, which will air during commercial breaks on Google’s YouTube as well as other social media sites like Twitter, TikTok, and Meta’s Facebook, are intended to teach viewers how to spot emotional blackmail and victimization in news headlines.
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