LIC WIDENS ITS LEAD IN NBP OVER PRIVATE INSURERS
The Life Insurance Council released full month data stack of new business premium (NBP) collections for August 2024 and for the cumulative 5 months from April to August of FY25. The news is that in August 2024, it is once again LIC that dominates in terms of growth in new business premium (NBP). It has also widened its lead over the private players. Apart from the NBP growth data, the Life Insurance Council also publishes data on the growth in number of policies. On this measure, it is the private sector insurers that have done better than LIC in August 2024, with LIC actually recording negative growth in number of policies in the month. In the last few months, LIC has shifted its focus more towards growth in new business premium and the impact is showing on the performance and on the LIC stock price.
There has been a quiet shift in the way life insurance is being sold in India, with the forced tax benefits under Section 80C reducing. Tax payers at the entry level are increasingly giving up such tax benefits for a simpler new tax regime (NTR). In the full union budget presented on July 23, 2024, the finance minister, Nirmala Sitharaman, added benefits like higher standard deduction only to those taxpayers who follow the new tax regime. These moves by the government are likely to drive more people to adopt the NTR and that means less of tax-push investments in life insurance. That is good in a way. Life insurance will now be sold as a life risk cover and an integral part of the financial plan; rather than just as a tax saving tool.
LIC GIVES STRONG NBP GROWTH DISPLAY IN AUGUST AND FY25
The table below captures the performance of LIC, private insurers and the overall insurance sector for the month of August 2024 in terms of first year premiums and the yoy growth in premiums over August 2023. Premiums flows, here, refer to first year premiums only.
premiums over August 2023. Premiums flows, here, refer to first year premiums only.
PARTICULARS |
NBP |
NBP |
Growth YOY (%) |
Growth YOY (%) |
Individual Single Premium |
4,302.58 |
3,970.95 |
8.35% |
15.54% |
Individual Non Single Premium |
9,160.08 |
8,298.32 |
10.38% |
17.25% |
Group Single Premium |
17,894.61 |
13,061.75 |
37.00% |
25.67% |
Group Non Single Premium |
79.81 |
547.77 |
-85.43% |
-8.69% |
Group Yearly Renewable Premium |
1,207.01 |
909.77 |
32.67% |
-1.97% |
Grand Total Premium Flows |
32,644.09 |
26,788.55 |
21.86% |
20.78% |
PRIVATE INSURANCE COMPANIES | ||||
Individual Single Premium |
1,825.71 |
1,708.69 |
6.85% |
10.68% |
Individual Non Single Premium |
6,589.59 |
5,735.05 |
14.90% |
23.23% |
Group Single Premium |
4,405.24 |
4,307.83 |
2.26% |
3.33% |
Group Non Single Premium |
9.96 |
14.29 |
-30.30% |
5.97% |
Group Yearly Renewable Premium |
504.49 |
730.16 |
-30.91% |
-16.11% |
Private Insurer Premium Flows |
13,334.99 |
12,496.02 |
6.71% |
11.04% |
LIC OF INDIA | ||||
Individual Single Premium |
2,476.87 |
2,262.26 |
9.49% |
19.58% |
Individual Non Single Premium |
2,570.49 |
2,563.26 |
0.28% |
5.59% |
Group Single Premium |
13,489.37 |
8,753.92 |
54.10% |
34.11% |
Group Non Single Premium |
69.85 |
533.48 |
-86.91% |
-9.06% |
Group Yearly Renewable Premium |
702.52 |
179.61 |
291.14% |
133.71% |
LIC Premium Flows |
19,309.10 |
14,292.53 |
35.10% |
27.73% |
Data Source: Life Insurance Council (New Business Premiums – NBP figures are ₹ in Crore)
What do we read from the data on insurance business for August 2024 in terms of the first year premium collections by insurance companies?
Compared to July 2024, the private insurers may have faltered on NBP growth, but their market share of NBP still remains robust. LIC appears to be the real turnaround story.
LIC STILL STRUGGLES ON GROWTH IN POLICY NUMBERS
If new business premiums (NBP) is about fresh money flows into the insurer, the number of policies are about the retail spread as the future funnel of growth. To paraphrase it in a different way; NBP deepens the wallet share while number of policies widens the client base. For an insurance company, both these factors matter. The table below captures the performance of LIC, private insurers and the overall insurance sector for August 2024 in terms of growth in the number of policies; compared to the base of August 2023.
terms of growth in the number of policies; compared to the base of August 2023.
PARTICULARS |
Policies |
Policies |
Growth YOY (%) |
Growth YOY (%) |
Individual Single Premium |
1,23,155 |
1,17,249 |
5.04% |
16.52% |
Individual Non Single Premium |
22,66,872 |
23,07,851 |
-1.78% |
5.77% |
Group Single Premium |
285 |
180 |
58.33% |
77.64% |
Group Non Single Premium |
463 |
372 |
24.46% |
8.96% |
Group Yearly Renewable Premium |
3,232 |
3,243 |
-0.34% |
3.11% |
Grand Total No. of Policies |
23,94,007 |
24,28,895 |
-1.44% |
6.27% |
PRIVATE INSURANCE COMPANIES | ||||
Individual Single Premium |
25,738 |
21,098 |
21.99% |
20.00% |
Individual Non Single Premium |
7,31,248 |
6,94,530 |
5.29% |
11.84% |
Group Single Premium |
241 |
146 |
65.07% |
73.33% |
Group Non Single Premium |
17 |
10 |
70.00% |
17.39% |
Group Yearly Renewable Premium |
534 |
606 |
-11.88% |
3.44% |
Private Insurer No. of Policies |
7,57,778 |
7,16,390 |
5.78% |
12.11% |
LIC OF INDIA | ||||
Individual Single Premium |
97,417 |
96,151 |
1.32% |
15.54% |
Individual Non Single Premium |
15,35,624 |
16,13,321 |
-4.82% |
2.99% |
Group Single Premium |
44 |
34 |
29.41% |
97.62% |
Group Non Single Premium |
446 |
362 |
23.20% |
8.73% |
Group Yearly Renewable Premium |
2,698 |
2,637 |
2.31% |
3.02% |
LIC No. of Policies |
16,36,229 |
17,12,505 |
-4.45% |
3.65% |
Data Source: Life Insurance Council (Number of Policies are absolute figures)
Here are some quick takeaways from the data points on insurance for August 2024 in terms of number of policies sold.
Let us now turn to how the six largest private life insurers saw NBP growth adding up in the month of August 2024.
NBP TRENDS: KEY PRIVATE LIFE INSURERS BUILD HEFT IN AUGUST 2024?
In the month of August 2024, private insurers saw 6.85% growth in new business premium (NBP), although it was still LIC that made the best of its first mover advantage. In terms of number of policies sold, the private sector dominated LIC, although their share of policies have been falling consistently. Here is a look at the 6 major private life insurers, whose NBP accounts for 74.55% of the total NBP collected by private insurers in August 2024. We start with HDFC Life Insurance, which emerged the biggest private player by NBP in August 2024.
HDFC LIFE INSURANCE COMPANY |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
344.06 |
344.12 |
-0.02% |
Individual Non Single Premium |
1,060.08 |
962.70 |
10.12% |
Group Single Premium |
1,377.65 |
1,371.08 |
0.48% |
Group Non Single Premium |
0.00 |
0.00 |
N.A. |
Group Yearly Renewable Premium |
15.23 |
21.25 |
-28.33% |
Total |
2,797.03 |
2,699.15 |
3.63% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹2,797.03 Crore in August 2024, HDFC Life Insurance has seen modest 3.63% growth in new business premium yoy and has crossed SBI Life in terms of NBP growth in the month. The significant growth of 10.12% came from individual non-single premium policies followed by Group single premium policies flat at 0.48%. The group yearly renewable category witnessed contraction of -28.33% in July 2024. Let us turn to SBI Life Insurance.
SBI LIFE INSURANCE COMPANY |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
676.74 |
619.26 |
9.28% |
Individual Non Single Premium |
1,525.06 |
1,470.39 |
3.72% |
Group Single Premium |
419.18 |
904.75 |
-53.67% |
Group Non Single Premium |
1.56 |
0.71 |
119.72% |
Group Yearly Renewable Premium |
81.37 |
129.49 |
-37.16% |
Total |
2,703.92 |
3,124.61 |
-13.46% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹2,703.92 Crore in August 2024, SBI Life Insurance saw -13.46% yoy contraction in August 2024 NBP collections. The significant growth of 119.72% came from Group non-single premium policies (on a tiny base); followed by individual single premium policy NBP growing at 9.3%. The group single premium and the group yearly renewable premium NBP contracted by -53.7% and -37.2% in August 2024. Let us turn to ICICI Pru Life Insurance.
ICICI PRUDENTIAL LIFE INSURANCE |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
171.83 |
190.02 |
-9.57% |
Individual Non Single Premium |
663.75 |
507.23 |
30.86% |
Group Single Premium |
484.60 |
456.10 |
6.25% |
Group Non Single Premium |
0.00 |
0.00 |
N.A. |
Group Yearly Renewable Premium |
188.95 |
190.21 |
-0.66% |
Total |
1,509.12 |
1,343.56 |
12.32% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹1,509.12 Crore in August 2024, ICICI Prudential Life Insurance has seen 12.32% growth in new business premium yoy. The significant growth of 30.9% came from Individual non-single premium policies followed by Group single premium policies NBP growing at 6.3%. The growth in other categories saw contraction in NBP premiums collected. Let us shift focus to Star Union Dai-Ichi Life Insurance.
STAR UNION DAI-ICHI LIFE |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
5.38 |
4.47 |
20.36% |
Individual Non Single Premium |
144.00 |
119.67 |
20.33% |
Group Single Premium |
857.69 |
82.95 |
933.98% |
Group Non Single Premium |
0.00 |
0.00 |
|
Group Yearly Renewable Premium |
15.26 |
24.95 |
-38.84% |
Total |
1,022.32 |
232.04 |
340.58% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹1,022.32 Crore in August 2024, Star Union Dai-Ichi Life Insurance has seen robust 340.6% growth in new business premium yoy. Group Single premium policies led the NBP growth of 934%, followed by the Individual Single and Individual non-Single policies. The Group yearly Renewable Premium category saw contraction in August 2024. We now shift focus to Max Life Insurance.
MAX LIFE INSURANCE COMPANY |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
211.10 |
188.80 |
11.81% |
Individual Non Single Premium |
621.00 |
517.52 |
20.00% |
Group Single Premium |
118.73 |
92.68 |
28.11% |
Group Non Single Premium |
0.00 |
0.00 |
|
Group Yearly Renewable Premium |
5.22 |
20.05 |
-73.97% |
Total |
956.05 |
819.04 |
16.73% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹956.05 Crore in August 2024, Max Life Insurance has seen 16.7% growth in new business premiums yoy. The significant growth of 28.1% and 20.0% came from Group single Premium and Individual non-single premium policies respectively. Max life Insurance Company saw -74.0% contraction in group yearly renewable premium policies. Finally, we take a look at Bajaj Allianz Life.
BAJAJ ALLIANZ LIFE INSURANCE |
Aug-24 NBP |
Aug-23 NBP |
YOY Growth |
Individual Single Premium |
74.14 |
57.62 |
28.67% |
Individual Non Single Premium |
585.87 |
479.33 |
22.23% |
Group Single Premium |
237.81 |
366.85 |
-35.18% |
Group Non Single Premium |
0.00 |
0.00 |
|
Group Yearly Renewable Premium |
54.70 |
22.61 |
141.93% |
Total |
952.52 |
926.41 |
2.82% |
Data Source: Life Insurance Council (Premium figures are ₹ in Crore)
With NBP of ₹952.52 Crore in August 2024, Bajaj Allianz Life Insurance has seen modest 2.8% growth in new business premiums yoy. Group Yearly Renewable premium policies saw NBP growth of 141.93%, followed by individual single premiums policies at 28.7% and individual non-single premiums at 22.2%. NBP of Group single premium policies contracted -35.2% yoy.
Overall, the month of August 2024 once again belonged to LIC, clearly dominating the all-important NBP growth story!
If June 2024 was the story of a sharp recovery by the LIC, the things are now getting more user-friendly in July 2024. Private insurers are also building heft, and that is good news!
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