Touchwood Entertainment Ltd Management Discussions

GLOBAL EVENT INDUSTRY Overview

The global Events industry market size is projected to record a CAGR of 6.8% from 2025 to 2035. In 2025, the global Events industry was valued at USD 1,552.9 billion, and by 2035, it is anticipated to reach USD 2.5 trillion. As of early 2025, the industry remains on track with this growth trajectory, driven by strong postpandemic recovery, hybrid event models, and increasing corporate participation.

In the Asia Pacific region, the events market is showing robust expansion, expected to grow from USD 870.46 billion in 2025 to USD 1,466.94 Billion by 2030, at a CAGR of 9.2% from 2025 to 2030. Rapid urbanization, rising disposable incomes, and increased adoption of digital event technologies are key contributors to this growth.

The global Events Industry Market is segmented into several categories:

• By Type: Music Concerts, Festivals, Sports, Exhibitions and Conferences, Corporate Events and Seminars, and Others

• By Revenue Source: Ticket Sales, Sponsorship, Food & Bever age

• By Organizer: Corporate, Sports, Education, Entertainm ent

• By Age Group: Below 20 Years, 21-40 Years, and Above 40 Years

• By Region: North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America

Event technology has emerged as a central pillar of the modern events ecosystem, transforming the way gatherings are planned and executed. Innovations in event registration platforms, mobile event apps, live streaming solutions, AR/VR, and AI driven personalization have significantly enhanced attendee engagement and event reach. These technologies are not only streamlining logistics but also delivering deeper data insights and customized experiences.

The rise in corporate culture has been a parallel driver of the event industrys growth. Organizations are increasingly leveraging events for brand visibility, talent acquisition, internal engagement, and culture building. These initiatives are critical for demonstrating company values, retaining talent, and fostering innovation. Consequently, the demand for professional event management services continues to escalate, further solidifying the industrys position as a vital component of the global business ecosystem.

INDIAN EVENT INDUSTRY Overview

The event services market in India is experiencing rapid growth due to factors such as the countrys diverse cultural heritage, expanding economy, and urbanization. This market includes a wide range of activities, from organizing corporate events and weddings to managing cultural festivals and entertainment shows. Event services providers offer comprehensive solutions, including event

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conceptualization, venue selection, logistics coordination, attendee management, marketing, technical support, catering, entertainment, and post event evaluation. These services are essential for bringing clients visions to life and ensuring the success of their events by delivering seamless and memorable experiences tailored to their specific needs and preferences.

Market Size

The India Event Market is estimated to be valued at USD 5.66 billion in 2025, with a projected growth to USD 8.44 billion by 2030, showcasing a notable compound annual growth rate (CAGR) of 8.31% during the forecast period (2025-2030).

• Exhibitions and events serve as critical enablers of economic growth, especially in rapidly expanding economies like India. These events stimulate various sectors by facilitating networking, showcasing attracting investments.

• Government initiatives aimed at fostering entrepreneurship and supporting enterprises across diverse industries are expected to drive the demand for events and exhibitions within the country. Policies promoting ease of doing business and encouraging foreign investments also contribute to the markets growth.

• India boasts a vast consumer market, presenting unparalleled opportunities for both domestic and international enterprises to invest and expand. Reports from the India Brand Equity Foundation and Retailers Association of India indicate that the retail sector is poised to reach a size of USD 1,750

billion by 2026, further fueling the demand for exhibitions and events.

• Exhibitions play a crucial role in fostering trade relations and economic integration on a global scale. Nations across Europe and Asia have successfully utilized exhibitions as platforms to stimulate regional economic development and attract foreign investments.

• In alignment with Indias economic development, the exhibitions industry has witnessed rapid growth. Today, India has emerged as one of the prime exhibition destinations globally, offering a dynamic platform for businesses to showcase their products and services, explore forge new opportunities.

• The growing significance of exhibitions and events in India underscores their strategic importance in driving economic growth, promoting innovation, and fostering international cooperation. As India continues its trajectory of economic ascent, the role of exhibitions as catalysts for business expansion and economic development is expected to further amplify.

COMPANYS OVERVIEW

With over two decades of industry leadership, Touchwood Entertainment Ltd. continues to stand out as a pioneer in the Indian event management landscape. We are proud to be Indias first NSE-listed event management company, a testament to our credibility, innovation, and industry-first approach.

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Specializing in luxury and bespoke weddings and high-profile celebrations, Touchwood has built a strong reputation for crafting curated experiences across a wide range of destinations — both within India and internationally. Our events are thoughtfully designed and flawlessly executed, tailored to the unique tastes and aspirations of our discerning clientele.

Our strength lies in our dynamic and experienced team, whose passion and professionalism drive us to exceed client expectations every time. Fueled by creativity and a commitment to excellence, Touchwood offers a comprehensive suite of services, including:

• Wedding Planning & Destination Weddings

• Event Conceptualization & Execution

• Decor & Thematic Design

• Stage Show Production

• Venue & Property Rentals

• Exhibition Stall Design & Setup

• Corporate Event & Brand Activations

FINANCIAL PERFORMANCE

The state of Companys affairs for the financial year ended the 31st March, 2025 as compared to the previous year are as under : Lakhs )

	Standalone Profit & Loss Statement			Consolidated Profit and Loss Statement
Particulars	As on 31 st March 25	As on 3 1 st March 24	Y-o-Y (%)	As on 31 st March 25	As on 31 st March 24	Y-o-Y (%)
Revenue	6885.42	3271.73	110.45%	6885.45	3324.67	107.10%
Other Income	38.83	75.68	-48.69%	38.88	71.54	-45.65%
Total Income	6924.25	3347.41	\u25a0 106.85%	6924.33	3396.21	103.88%
Employees Benefits Expenses	332.06	285.25	16.41%	342.03	325.95	4.93%
Purchase of Stock in Trade	299.90	. . -		299.90
Other Expenses	5484.91	2529.56	116.83%	5487.78	2566.51	113.82%
EBITDA	807.38	532.60	51.5 9%	794.62	503.75	57.74%
EBIDTA Margin (%)	11.72 %	16.28%	-28.00%	11.54%	15.15%	-23.82%
Depreciation & Amortization Expense	67.08	42.57	57.57%	75.93	52.49	44.65%
Financial Costs	18.05	5.27	242.50%	18.05	5.30	240.56%
Profit Before Exceptional Item and Tax	722.24	484.75	48.99%	700.64	445.96	57.10%

This extensive service portfolio allows us to serve a diverse client base, spanning industries such as manufacturing, real estate, media and entertainment, FMCG, hospitality, education, and professional services.

In recent years, we have also made strategic inroads into political consultancy and activation services, providing end-to-end support for political campaigns, including event execution, rally management, branding, and grassroots engagement. This vertical has enabled us to secure projects across multiple states, working with both political parties and individual candidates year-round.

With a proven track record, growing national presence, and an expanding range of capabilities, Touchwood Entertainment Ltd. is well-positioned to capitalize on emerging opportunities across the event management and political activation sectors — continuing our legacy of innovation, scale, and excellence.

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Exceptional Item	-	0.13	.... .. .. -	-	0.13	-
Profit Before Tax	722.24	484.87	48.95%	700.64	446.08	57.06%
PBT Margin (% )	10.48 %	14.82%	-29.28%	10.17%	13 .42%	-24.21%
Tax	183 .5	122.69	49.56%	183.5	122.69	49.56%
Profit After Tax	538.74	362.18	48.74%	51 7.14	323.39	59.91%
PAT Margin (% )	7.82 %	11.07%	-29.35%	7.51%	9.73%	-22.81%
Other Comprehensive Income	1.45	5.54	-73.82%	1.45	5.54	-73.82%
Total Comprehensive Income	540.19	367.73	46.89%	518.59	328.93	57.65%
EPS -Basic	4.87	3.32	-	4.68	2.97	- .
EPS -Diluted	4.87	3. 42		4.68	3.06

Key Ratios formulas:

>- Gross profit margin = Gross profit/Revenue from operations.

>- EBITDA Margin = Earnings before interest, tax, depreciation and amortization (EBITDA)/Revenue from operations.

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operations.

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FINANCIAL PERFORMANCE OF SUBSIDIARIES

A. MakeMeUp Private Limited (Subsidiary)

The state of Companys affairs for the financial year ended the 31st March, 2025 as compared to the previous year are as under:

(In Lakhs)

Particulars	FY 2024-2025	FY 2023-2024
Share capital	1 .26	1.26
Reserves & surplus	148.28	166.46
Total assets	150.00	169.62
Total Liabilities	0 .47	1.90
Investments	-	- .
Turnover	.03	52.94
Profit/(Loss) before taxation	(18.18)	(15.58)
Provision for taxation	-	-
Profit/(Loss) after taxation	(18.18)	(15.58)

B. WedAdvisor Solutions Private Limited (Wholly-Owned Subsidiary)

The state of Companys affairs for the financial year ended the 31st March, 2025 as compared to the previous year are as under:

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(In Lakhs)

Particulars	FY 2024-2025	FY 2023-2024
Share capital	1.158BB8SBSlBBS5i	1.15
Reserves & surplus	51.10	54.52
Total assets	52.34	55.83
Total Liabilities	.09	0.16
Investments	5.00	5.00
Turnover	-	-
Profit/ (Loss) before taxation	(3.42)	(23.21)
Provision for taxation	-	-
Profit/ (Loss) after taxation	(3.42)	(23.21)

ELEMENTS FOR GROWTH: A PROVEN FORMULA FOR OUR SUCCESS

At Touchwood, we believe growth is like planting a garden. It requires careful nurturing, dedication, and a commitment to excellence. These principles are the seeds of our success, blooming into continuous innovation and advancement

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our business lies a client-centric philosophy. Our clients are not just patrons; they are the heartbeat of our organization. We take the time to understand their needs and goals, allowing us to work together seamlessly. This fosters trust and loyalty, laying the foundation for strong, lasting partnerships.

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success prioritizes not just the what of events, but thewho behind them: our talented team. This is where we bloom! We believe in nurturing the talent with in our team. We offer ongoing training programs, workshops, and mentorship opportunities to develop new skills and keep our team at the forefront of industry trends. This continuous learning fosters a culture of excellence and allows us to adapt to new technologies and changing client demands.

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the lifeblood of exceptional events. We encourage a culture of creative exploration, where team members feel empowered to challenge the status quo and brainstorm new ideas.

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partnerships serve as our cornerstone for success, enabling us to leverage expertise and expand our market reach through collaborative efforts.

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dynamic event industry, agility is key. We embrace continuous learning, readily adapting our strategies to incorporate new technologies, trends, and client needs. This flexibility allows us to navigate challenges and capitalize on emerging opportunities. Additionally, our teams adaptability ensures that events run smoothly and client expectations are met, even in the face of unforeseen circumstances.

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leadership guides our journey, inspiring informed decisions and maximizing team potential. Our unwavering passion for excellence fuels every project, setting new industry benchmarks.

These elements, woven into the fabric of our organization, propel us forward on our journey of growth. At Touchwood, our blend of core values and agile practices allows us to thrive in a dynamic environment. Were more than event planners; were responsive partners, adept at anticipating client needs and navigating industry shirts. Embracing agility positions us to deliver exceptional events and lead the industry into the future. Through nurturing core values and strategic partnerships, including our subsidiary WedStudios, we create an ecosystem for continued growth and innovation, delivering impactful event experiences that leave a lasting mark on the industry.

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LATEST TRENDS IN EVENT

MANAGEMENT

¦ Experiential events are the artists of the event industry, painting immersive experiences that resonate deeply with attendees. Through interactive activities, storytelling, and technology, they combat shrinking attention spans and yield impressive returns on investment. This global trend prioritizes attendee engagement, innovation, and measurable success metrics, revolutionizing event planning.

¦ AI, AR, and VR are reshaping events into immersive playgrounds, offering warp-speed personalization, boundary-breaking exploration, and hyper-interactive engagement These technologies drive data-driven decisions, breaking geographical barriers to foster global communities. As architects of a dynamic event landscape, AI, AR, and VR promise unforgettable experiences and lasting impact

¦ The pandemic accelerated the adoption of virtual and hybrid event formats. This trend is expected to continue, offering flexibility and wider reach for events.

¦ to the evolving landscape of event management theres a notable shift towards eoo-cansdous practices and sustainable approaches. From reducing waste to utilizing recycled materials, the focus is on preserving our planet while crafting unforgettable experiences.

¦ In the evolving landscape of event management, theres a notable shift towards eco-consdous practices and sustainable approaches. From reducing waste to utilizing recycled materials, the focus is on preserving our planet while crafting unforgettable experiences.

¦ In the world of event planning, data driven decisions are like the compass guiding a ship through uncharted waters. Event organizers use data analytics to navigate attendee behavior and gauge the success of their events. With this insight, they chart a course for future events with confidence, transforming raw data into memorable experiences.

¦ Events serve as the foundation for community building, nurturing connections and engagement that reach beyond the events boundaries, with online platforms serving as the roots of this interconnected ecosystem.

¦ Safety reigns supreme in the event industry, spanning both physical and virtual domains. Trained security personnel and stringent fire safely protocols ensure physical well-being while robust encryption and AI monitoring bolster virtual security. Events prioritize indusivity, providing amenities for all attendees. This unwavering focus on safely guarantees a welcoming environment for all to relish unforgettable experiences with peace of mind.

Events are playing an increasingly important role in the Marketing and Communications mix for all companies. Today, Event Management has become an integral part of any Marketing plan. A large number of companies have already recognized the benefits of Direct Marketing through events. Events are considered as a means to Launch, Advertise or Build a brand. These events also act as a bridge to remove the communication gap. These events can be seen as an interactive experience among different employees working in various industries.

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OUR RESPONSE TO LATEST TRENDS

At Touchwood, we believe in harnessing the power of innovation to craft unforgettable event experiences. We dont just follow trends; we translate them into strategies that resonate with audiences and deliver measurable results. Heres how were pushing the boundaries of event management in India:

¦ Weve moved beyond traditional presentations, embracing the power of experiential events. With a focus on interactive activities, captivating storytelling, and cutting-edge technology, we combat shrinking attention spans and create experiences that leave a lasting impact. This datadriven approach ensures a high ROI, making your event a powerful marketing tool.

¦ The pandemic accelerated the adoption of virtual and hybrid events, and were at the forefront of this trend. Our expertise allows you to reach a wider audience with flexible and engaging formats, maximizing the impact of your event.

¦ We use data analytics to understand attendee behavior and gauge the effectiveness of your event. These insights allow us to tailor future events with confidence, transforming data into unforgettable memories.

¦ Our eco-conscious approach ensures responsible practices at every stage of the event lifecycle, from pre-event marketing to post-event follow-up, leaving a positive impact on both attendees and the planet.

¦ One-size-fits-all is a concept of the past. Our events are customized to cater to each attendees preferences and interests. Through data-driven insights, we create personalized event journeys that leave a lasting impact and forge stronger connections.

¦ We prioritize attendee well-being through physical and virtual security measures, including trained personnel and robust encryption. Our unwavering focus on inclusivity ensures a welcoming environment for all attendees, allowing everyone to create lasting memories with peace of mind.

¦ We understand the power of influencers in shaping perceptions. By collaborating with respected voices, we amplify our events reach and credibility, ensuring our message resonates with a wider audience.

¦ We seamlessly blend global trends with Indias rich essence, crafting events that reflect contemporary international influences while deeply resonating with the Indian audience.

¦ Embracing change is our strength. Our ability to adapt swiftly keeps our strategies aligned with shifting trends, positioning us at the forefront of the industry.

By embracing these trends and translating them into impactful strategies, Touchwood helps you turn events into powerful tools for achieving your marketing and communication goals, while ensuring a sustainable future and a secure, inclusive experience for all.

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SWOT ANALYSIS

Strengths:

¦ Experience and Reputation: Over two decades in the industry have established our company as a reputable and reliable player, instilling trust in clients.

¦ Strong Core Values: Emphasis on client focus, innovative thinking, empowered leadership, operational excellence, and passion for excellence creates a strong foundation for success.

¦ Adaptability and Agility: Ability to embrace changing trends, unforeseen circumstances, and client needs ensures success in a dynamic industry.

¦ Diverse Service Portfolio: Our broad range of services, from event management, wedding planning, wedding decor to stage show organizing, showcases versatility and meets varied client needs.

¦ Vendor Relationships: Strong connections with vendors and suppliers ensure seamless event execution and access to quality resources.

¦ Strong Client Relationships: Personalized solutions and a client-centric approach led to loyal clientele who value our tailored event experiences.

¦ Experienced Team: We have a skilled and experienced team that brings diverse expertise to event planning and execution.

Weaknesses:

¦ Dependence on Seasonality: Relying on peak seasons for various services can lead to revenue fluctuations and operational pressure during off-peak periods.

¦ Limited Global Reach: While established locally, expanding into new markets may pose challenges due to unfamiliarity with different regions.

¦ Talent Acquisition and Retention:

Securing and retaining skilled and creative event professionals can be challenging.

¦ Scalability: Expanding services or geographic may require reach overcoming logistical hurdles.

Opportunities

¦ Experiential Events: Focus on immersive and interactive experiences combats shrinking attention spans and delivers a high return on investment.

¦ Data-Driven Decisions: Utilization of data analytics allows for understanding client measuring event effectiveness, preferences, and refining future approaches.

¦ Sustainability and Wellness: The

demand for eco-friendly and wellness focused events is likely to grow, providing opportunities for the Company to offer environmentally conscious and health oriented experiences.

¦ Personalized Experiences: Customized event experiences tailored to individual preferences will helps the company to differentiate itself from other event management companies and create more meaningful interactions.

¦ Enhanced Learning Experience

available, introducing offline classes offers a unique opportunity for hands-on learning and close interaction, enriching the educational impact of Touchwood

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Wedding School. This initiative can significantly contribute to skill development and industry education, cultivating a pool of well-trained professionals.

Threats:

¦ Various approvals & legal paperwork required: A lot of hurdles in the form of rules, for which organizers need to get permissions from the concerned multiple authorities is another challenge for the industry and becomes tedious when there are deadlines to be met.

¦ Economic Downturn: Reduced client budgets and decreased spending on events can negatively impact revenue.

¦ Technological Disruption: Rapid technological advancements may require continuous investments to keep up, potentially affecting profitability.

By capitalizing on our strengths, addressing weaknesses, seizing opportunities, and mitigating threats, we pave the way for sustainable growth and success.

SEGMENT WISE OR PRODUCT WISE PERFORMANCE

At Touchwood Entertainment Limited, we excel in Events Management, providing our clients with a comprehensive range of event services, including planning, marketing, and production. Recognizing that we serve as an extension of our clients professional image, we prioritize the appearance, professionalism, performance, approach, presentation, and commitment of our employees. This dedication ensures that we consistently deliver exceptional service and uphold our clients standards of excellence.

CORPORATE OUTLOOK

¦ Interlinked with other Industries: The

event management companies work a lot in co-operation with different industries such as food, beverage, hospitality and entertainment and thus is quite dependent on each of them. The volatility in any one industry could therefore affect the event management service industry directly and hence could prove as a restrain at times.

¦ ROI Measurement Standard: Brands are likely to increase their expenditure on experiential marketing if the return on their spends could be demonstrated in standard manner. Due to unique nature of each event, there is no universally accepted standard to measure ROI. We need to define standards to measure performance against client expectations (such as sales, trial, awareness, database creation etc.).

This SWOT analysis offers insights into our companys internal strengths and weaknesses, alongside external opportunities and threats.

As of 2025, the global and domestic landscape for event management continues to evolve at a rapid pace, offering significant opportunities for agile and innovative companies in the sector. The post-pandemic rebound, coupled with strong economic recovery, has fueled demand for live, hybrid, and virtual events across industries. Event companies that demonstrate flexibility, digital adoption, and value-driven services are poised for sustained growth.

RISKS AND CONCERNS

In any business, risks and prospects are inseparable. As a responsible management, the Companys principal endeavor is to maximize returns. The Company continues to take all steps necessary to minimize its expenses through detailed studies and interaction with experts.

INTERNAL CONTROL SYSTEMS AND THETR ADEQUACY

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We have a proper and adequate system of internal control including internal financial controls. There is an Audit Committee, headed by a non-executive independent director, inter-alia, to oversee the Companys financial reporting process, disclosure of financial information, and reviewing the performance of statutory and internal auditors with management. The internal control system, including internal financial controls of the Company, is monitored by an independent internal audit team, which encompasses examination/ periodic reviews to ascertain adequacy of internal controls and compliance to Companys policies. Weaknesses noted along with agreed upon action plans are shared with audit committee, which ensures orderly and efficient conduct of the business and effectiveness of the system of internal control. The audit function also looks into related party transactions, preventive controls, investigations, as well as other areas requiring mandatory review per applicable laws. The powers of the Audit Committee, inter-alia, include seeking information from any employee, obtaining outside legal or other professional advice, and investigating any activity of the Company within the committees term of reference.

The Companys internal audit department verifies the information of the financial statements as well as the compliance with the policies to maintain accountability and ensuring controls are in place to safeguard of all its assets and correctness of accounting records. The internal audit department

shares regular updates regarding the work done, coverage, weaknesses noted and other relevant issues with appropriate management levels including Audit Committee. Observations/ weaknesses noted from time to time are suitably acted upon and followed up at different levels of management. The internal control is supplemented by an extensive program of audits and periodic review by the management

HUMAN RESOURCES

At Touchwood, human capital is our greatest asset. We prioritize attracting and retaining top talent to fuel our companys growth. Recognizing the pivotal role employees play in our success, we ensure a competitive edge by investing in their development and fostering a culture of commitment and competence. We hire professionals with the requisite experience and expertise as needed, providing them with opportunities for personal and professional growth. Our focus is on cultivating a transparent, safe, and progressive work environment that empowers employees to become future leaders. We maintain positive relationships with clients, suppliers, lenders, and employees, fostering a sense of belonging and collaboration. Currently, we have a dedicated team of 29 employees committed to driving business profitability.

For and on behalf of the Board of Directors Touchwood Entertainment Limite d

Place: New Delhi Date: August 07,2025

Sd/-

Vijay Aror a

Whole- Time Dir ector DIN: 00996193

Sd/-

Manjit Singh

Chairman & Managing Director DIN: 00996149

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